Wednesday 29 February 2012

Mobile App Marketing

Mobile apps are catching a lot of fever these days. People are getting crazy being these apps. There are a lot of app downloads every day from the apps and software market. The reason behind the popularity of these apps is the utility that they provide to the users. The level of utility is different of every app depending on the kind of app it is. But the apps are certainly very useful. There are hundreds of apps regularly uploaded on various Mobile App Marketing. That means there is a lot of app designers over the world that work on their projects. They come out with something new, unique and different every time. There are also available similar designs and apps. Hence it becomes very much necessary to advertise your apps if you want to sustain in the market you have advertised your product. This is the basic sale technique that is required by every spokes person or creator who wants to leave an impression of his work and make his project popular and successful. Hence in this competitive app market unless you will make the people know about your product no one will care to download it.

Marketing Iphone apps

Iphone is the phone which is very classy and very sassy people love the phone and mostly they love the applications that are meant for the Iphone. The applications which are available for the Iphone makes the Iphone experience more exciting and fun. There are so many applications available in the market today which makes the Iphone even more fun and pleasurable. Marketing Iphone apps are very important as there are millions of applications in the market and there are many software phones also and Iphone applications should be marketed so that people can know which applications are for Iphone and which can support the Iphone software. There are so many applications available in the market today and people just love the applications and the market is growing every day now and it is growing on a very high speed. There are millions of applications coming out each day all that is necessary is the marketing Iphone apps so that people get to know which applications are for the Iphone and so that people can know that and they can buy that applications and make the most of it.

Marketing Ipad Apps

Ipad is an amazing consumer electronic. It is the best as Ipad is like a mini computer where you can store all you information and everything and you do not have to carry anything big it is compact and very easy to carry. Ipad can be your gaming zone also and can also be your music player or your work station you can make your Ipad what so ever you want it to be and that all is possible through the applications which are available for Ipad. The applications have made the experience of Ipad just amazing. People love the applications but they just think there are just few applications when there are millions of applications in the market today but the reason why they are not used more is just because the Marketing Ipad Apps is not done properly. Marketing of Ipad apps should be done so that people can get to know about the applications which are available in the market today and they can make the most of it. It is always better to market your product so that both people and the company can enjoy the benefit.

Monday 27 February 2012

Mobile Apps Marketing

Mobile apps are amazing and this is the new market coming up these days. This market is growing each and every day and there are millions of applications coming in the market everyday and there are so many different types and so many forms of it. There are many people now joining in the apps designing as this market have just begun and still it is going on and on and it is going to go on a long way.

Marketing on the other side is very important thing in this world today. There are different things present in the market today but people would not know what is there unless the things are marketed and brought to peoples notice. Thus Mobile Apps Marketing is also very important as there are millions of applications which are for different software’s and thus marketing is very important so that people would know which applications are in the market today and they can take a note of it and then people can buy them and make the most out of it. Mobile Apps Marketing is thus very important and thus everyone in the apps market should do the marketing.

Marketing Iphone Apps


Iphone is the best phone which is very popular among the people today. Iphones and its popularity is evergreen and the best part is the features of the Iphone. There are so many features of Iphone and there are so many different applications which are there for the Iphones. Applications make the Iphone more effective and more fun. People love the applications and when the Iphone and applications are there together that increases the Iphone experience and take it to a whole new level. There are millions of applications available in the market today. Some are known and millions of it is unknown as the proper marketing of the Iphone apps is not done. Marketing Iphone Apps is very important as with the help of marketing only people can get to know about the applications which are present in the market and then people can buy it and make the most of it. People just buy what they see and unless your applications are not marketed properly people would not be able to see it and thus they would not buy it so it is always better to do the Marketing Iphone Apps.

Thursday 23 February 2012

Mobile Apps Marketing

A smart phone is one of the most popular gadgets in the history of technology. It started when the mobile manufacturing companies invented a platform where applications can be supported such as virtual games, office equipment software’s, messaging software’s etc. It became easy for the people to maintain a distance from the huge machine of computer and also do their work worthily. It became so easy to carry so many things on a small device and operate it at any point of time they wanted. This helped them reduce the usage of computers and concentrate more on smart phone devices. Also this does not end here. The apps being uploaded every day on the market platform, needed to get to the users. Hence Mobile Apps Marketing became an important thing of consideration. Earlier when there was so much limited number of apps in the market, no one cared about the aspect, because the users could hardly find any variety in the market. But just after the apps criteria became famous, many people got into designing apps and there war thousands of new, different and interesting apps that came in to the picture. Hence mobile apps marketing became important.

Marketing Iphone Application

An Iphone is the most common gadget these days. Apple has earned lot of revenues by the sale of these Iphones. The reason behind so many sales of these Iphones is the kind of application available on the Iphone software market platform. there is huge amount of variety that you can get out of the gadget. Hence the way does not end here. The apple research and development keeps on working of improving the Iphone application platform so that the users can get something new, everythime they enter the Iphone software market. As a result new and new applications are being introduced every now and then. The result of this is that there are hundreds of apps that are being uploaded on the Iphone App marketing every Month, a few of them free of any charge while the others are mostly not free. Free applications also have to face no publicity expenses. They are being caught by the users very easily and they have the most amount of downloads or rating or likes on the application market while the chargeable ones have to spend some amount doing marketing thing.

Tuesday 21 February 2012

Mobile App Developer





If you ask a hundred people on the street of even a remote urban area, you would be surprised to know that almost 60% of them would be having a Smartphone in their pockets. This is because of the reduction in the prices of mobile phones in the recent times. A ton of people are clinging to this new trend which is buying a handy Smartphone which caters to most of your needs form a calculator to a game device.  People are constantly getting in to the trend of becoming a Mobile App Developer and earn money. It would not be a surprise is it be mentioned that a number of people belonging to the information technology sector have migrated into becoming a Mobile App Developer.

Recently there has been a huge demand for Mobile App Developers. The reason behind this is that a number of people, even the people from the lower classes, have access to internet and smart phones these days. These people would naturally want to explore the full potential of their device and thus comes the demand for different and new applications. Platforms such as Java, Windows, iOs, Android have been searching for new and creative Mobile App Developers since some time now. People have been going into this app business with high interest. These companies are hiring people in the number of hundreds each day. The reason behind this is that one person alone cannot work as the main Mobile App Developer but he needs a whole group of people who can work together and come up with amazing ideas and sell it to the company. People who are creative and have fresh and useful ideas make huge revenue with their ideas.

We take an example of social networking sites. These sites were in full popularity until the app world came up. These sites will also want to make an app of it so that people can also access these sites over their phones easily. Similarly many companies around the world look into making their own app because people are more clung to their phones than anything else these days. Mobile App Developers are in high demand for this very reason. Most people cannot think of a good idea of an app for themselves. That is exactly when the need for the Mobile App Developers rises.

Mobile Apps Marketing

Marketing is the main part of any business today. People have to do marketing be it any small or larger, tangible or intangible product. Marketing should be done. In the old times marketing was not given importance but now without marketing anything can be done. It is important to send the message to the people that there is some product or service available in the market today and thus Mobile Apps Marketing is also very important. Mobile application is the growing market today. People love applications and there are millions of applications in the market today and thus mobile apps marketing is very important so that people would know that there are some particular applications present in the market. Marketing is very important and it is equally important for the applications market as well. Application market is growing each and every day now and Mobile Apps Marketing applications are very important part now. So if you are in the line of making mobile applications or anything then you better get going and start marketing your mobile applications so that people come to know about your applications and they can buy it and use it and this way even you will be benefited.

Monday 20 February 2012

Mobile Apps Marketing

Marketing is something that is very important in this world without marketing people will not know which product or service is present in the market today. Marketing is very important and people have to be careful about everything and people have to make sure that the marketing of the product is done in a proper way marketing should not just be for the product it should be done for the applications as well. The application market is flowing today and there are millions of applications present in the market today. People are using applications everyday and they love the applications but they just select the applications which are present in front and many of the applications which are not marketed then they can be left aside thus mobile apps marketing is very important and all should do the marketing because marketing of applications will only make things work and people would know which applications are present in the market today. Thus Mobile apps marketing should be done this will make the applications popular and people would know what is in the market and which applications are there in the market and people can take the privilege and have more applications to use.

Marketing Iphone Apps


Marketing Iphone Apps is very important because there are millions of applications are available in the market today and there are many software phones also. there are different applications which are meant for different phones and they all are in the same applications market thus marketing of Iphone apps is very important so that people would know which application is for Iphone users so that people can take a note of that and use the applications and download them and they do not get confuse with the other software applications which are not meant for the Iphone users. Marketing Iphone apps will make the work easier and people with the Iphone would know that is for them so that they can take the privilege of being Iphone users. Thus applications should be marketed as there are millions of applications in the market and if you do not market the applications then people would not know what is in available in the market unless they are informed about it. Marketing of applications is also a very important as marketing any other product. This will increase the sale of the application and on the other side people can enjoy the apps world.

Thursday 16 February 2012

Mobile Apps Marketing


Marketing is a very big deal in today’s world. If there is no marketing then people will not know what product is in the market and what is new and we all know how important marketing is and how it has evolved over the years. Marketing now is very important and a major part then marketing in the old times. Marketing is not limited to product or any tangible thing only application that is the mobile apps marketing is also very important today. As we all know what applications are and what are its uses we very well know that the apps market have just begun and there are millions of applications coming in the market. Marketing of those applications are very important so that people can know about the applications available and they can have an idea about it and they can even buy it. This is the main reason why Mobile Apps Marketing are very important. If you make an application but you don’t do any marketing then you applications will be in the market with other millions of application and when you market an application people know about that and they explore and it will be popular. Thus mobile apps marketing are very important.

Iphone Apps Marketing

Applications are in huge demand as of now. People are going crazy behind applications. Applications are so many that you just cannot be without it and you just cannot get over it. Applications have made things so much better and now because of the applications and the large applications market people are now moving towards the world of smart phone so that they can enjoy the applications. There are so many applications present in the market today and there are applications which are made for different software phones and thus specifying which application is meant for which phone is very important and thus I phone apps marketing is very important so that Iphone users can know which applications are for them and they can make the best use of it. Many times it happens that we tend to download wrong application due to the lack of information and thus we say Iphone Apps Marketing should be done so that people know what is for I phone and I phone apps can know that and take the privilege of the applications which are made for them particularly.

Monday 13 February 2012

Mobile Apps Marketing


Mobile apps marketing are catching a lot of fever these days. People are getting crazy being these apps. There are a lot of app downloads every day from the apps and software market. The reason behind the popularity of these apps is the utility that they provide to the users. The level of utility is different of every app depending on the kind of app it is. But the apps are certainly very useful. There are hundreds of apps regularly uploaded on various apps market. That means there is a lot of app designers over the world that work on their projects. They come out with something new, unique and different every time. There are also available similar designs and apps. Hence it becomes very much necessary to advertise your apps if you want to sustain in the market you have advertised your product. This is the basic sale technique that is required by every spokes person or creator who wants to leave an impression of his work and make his project popular and successful. Hence in this competitive app market unless you will make the people know about your product no one will care to download it.

Iphone Apps Marketing



Iphone is the most successful apple product. The series of Iphone started with the first version of Iphone that was launched worldwide. Then the trend continued and the apple came out with new and newer versions of the Iphone every time. The real success of Iphone lies in the apps that it supports. The Iphone comes with an apple app store that lets you download free and paid apps. Most of the apps though are paid but some basic apps are free of cost. The demo version of the paid applications are also available that comes with minimal time usage. After that either it will convert itself into a paid one or it’ll extinguish. The apple app store has hundreds and thousands of apps. These apps are ready to download. They can be downloaded at any point of time. There are some similar apps available too. These apps can establish their names either through their performance or through the advertisement media. Yes publicity of apps in an important aspect these days, where the user is provided with a lot variety of similar apps and he a huge amount of choices to choose from.

Find more information click here Iphone Apps Marketing.

Friday 10 February 2012

Easy Intro to App Marketing



Everyone is trying to capitalize on the iPhone app craze, and if you’re reading this you probably have already made (or are trying to make) the next big application. You realize that there is a huge amount of money to be made in this burgeoning business, but beyond posting your app in Apple’s store you may not know exactly what else you can do. Well, fear not, there is lots you can do to get your piece of the app store pie.

If your goal is to make more than just a little extra cash off your application idea, you need to start developing a Iphone App Marketing plan and a sales strategy for you application. For instance, what types of people are going to be interested in your app? How do you make sure that these people will easily understand the value of your application? How might you price the app to make sure it is competitive in the market? All of these are very important questions to ask your self.


Marketing an iPhone application is very similar to marketing any other product. Indeed, you can divide it into a few simple steps: first develop a unique product that the customer needs; second, implement a marketing message that will attract potential customers; and lastly, keep creating new products and upgrading old products so you can build loyalty among existing customers. It is important to understand that marketing your app is a process that incorporates all of these aforementioned steps. Once you understand this you will be able to increase the sales of your iPhone application.

Because marketing is so important to the success of your application, I am going to go in depth over four important steps for marketing your application.

Step 1: Unique Product

You have already come up with the application idea, you realize that there is a market out there, now it’s time for you understand why your idea is different from the thousands of other applications. Why does someone want your application over someone else’s? To answer this question, ask yourself the following three question:

First, what is unique about your product? Is it the graphics? The sound effects? The networking capabilities? Make a list of these benefits and your on your way to better understanding and thus marketing your product. Second, what type of person is going to buy your application? Are you targeting the gym rat or the business man? The video gamer or the armature chef? Knowing who your audience is will help you target your application appropriately. Finally, what type of competition is your app facing? By understanding your competition you can better differentiate yourself and improve your application chances of success.

Step 2: Deliver Your Specialized Message

The demand for you application is likely already there, so now it is just important to make sure that people are aware of your application. The way you make sure they are aware is by creating a message that connects with them and makes them notice you.

There are many ways to get your audience to recognize your application. You should start by drafting an in-depth descriptions that concisely though powerfully explains your app to your customer. You should then make sure that you get a professional, high-quality screenshot of your app in action. Remember, you are trying to showcase your application to your customers; you need to make it easy for them to see, understand, and purchase your product.

Also, do not forget about social media marketing, as it can be a powerful tool for spreading the word about your application. If people are talking about your app, you are getting free advertising. You should facilitate this type of marketing by developing a Facebook, Twitter, or Myspace page for the app.

Step 3: How Much?

The price at which you set your application is one of the most important factors that will dictate the success or failure of your app. It used to be that pricing an app at $.99 was a sure way to get noticed, but with the influx of thousands of application this strategy has become more and more difficult.

An alternative approach is to study your competition and understand the rate at which they are selling their apps. If your application has better and more sophisticated features, consider pricing your app at a slightly higher rate than the competition. This approach can give you financial room to support your app with discounts and other special promotions. Remember, cheap isn’t always better. Indeed, people will happily pay for quality.

Step 4: Implement the Plan

Once you understand your own product, your competitor’s product, and your target audience, you are ready to implement your marketing plan. This plan does not have to be lengthy and costly, but it does need to outline exactly how you will reach your target audience. That is to say, your marketing plan must include an easy to understand message, outline of your defined customer, promotional materials (including reviews, promotions, and press releases), so that you have a map for success for your application.

Whether you have already completed your application or have yet to even start programming, it is never to late or early to think about how you are going to market your application. Doing so just might make sure your application starts bringing in the big bucks.


Tuesday 7 February 2012

iPhone Application Marketing Services

Marketing is something which is very important for every organization. It is the link through which the organization can take their product to the people and people can get to know what the products available in the market are today. Without marketing the organization will not be able to take their products to the people and people would not know anything about the product. Iphone Apps Marketing is thus very important and a major factor of organization and for people as well. And when we are talking about marketing and as we know it is important for everything in the market it is also very important to do the marketing of Iphone apps as well. Now the question arises why Iphone apps? Well there are so many software phones in the market and which applications belongs to whom is also very imp to be shown to the people. Thus to make the work simple and easy for Iphone apps users it is very important to do the marketing of Iphone apps.  So that Iphone apps stays in highlights and people can buy them and enjoy the privilege of the Iphone applications which are in the market.

Marketing Iphone Apps


We all know how Marketing Iphone Apps is important to bring awareness among the people and to increase the vale and the sale as well. The product made is just the half work done then the marketing is to be done and then only people can get to know about the particular product or service or any offer. As the marketing of products is important it is also very important to do marketing of applications which are there in the market today. Applications are in huge demand these days and marketing of the applications are very important so that people get to know about the applications as well. This is very important as there are many applications in the market today so it is thus important to do the marketing of the Iphone apps as well so that people get to know which are particularly for the Iphone phones and they can make the most of the Iphone apps. Many times it happens that we download the wrong apps and then we realize that it was not meant to be for Iphone so it is always better to do marketing for Iphone apps so that they can be identified and downloaded.

Sunday 5 February 2012

Iphone App Marketing


The concept of Iphone App Marketing is very important for any product or service and that is also required in the world of applications as well. If you do not tell the world which apps are present in the market how they will know that there are some apps present in the market and it is also important to tell people which apps belong to which software phone. As we all know that there are millions of applications in the market today and these millions of apps do not belong to one software phone it belongs to different software phones and they work just in the one which they are made for. Thus app marketing is also very important and thus Iphone App Marketing is also very important then only people will know that there are different and unique applications which are for I phone users specially and marketing is the best way for informing the people about the applications. I phone app marketing makes the work very simple and very easy and people can get to know about the applications and they can also make the use of it and enjoy the privilege to being an Iphone customer.

Android App Marketing


Marketing is a very important step which should be taken by all for any product or service that they are trying to sell in the market. Android App Marketing is the only links through which you can publicize your product and service and let the world know about your things. Marketing is not limited to only physical things it is an important step for everything present in the market today be it selling of an application also. yes, that is true even application marketing is very important as this is the way people will know that there are applications for the phone and there are specific marketing done for different software phone like android. Android app marketing is done so that people can know that there are android apps available which are specially made for android phones. There are plenty of applications available in the market today and we often make mistake by downloading apps which does not support our phone software thus Android App Marketing is important so that people would know which are meant for their phone and which they can download without any hesitation. Android apps marketing is important and if you are making application for android then better market it as well.

Friday 3 February 2012

Iphone Apps Marketing


Marketing is very important factor in everything in this world. Marketing is the link through which one can reach people or can say customers if we make the product but we do not inform people about the product then they would never know about the product thus marketing is very important factor which is given high importance these days.

When we talk about the applications of I phone we know that we have millions of apps but we need to market the apps as well so that people would know about your particular application as there will be millions of apps in the market and if you do not tell people which one is yours how would they come to know about your applications. Iphone Apps Marketing is very important as this is the way people will know how many applications are there which are supported by I phone as well as many times it happens that we download apps and then we realize that it doesn’t work as the software doesn’t support the applications. So it is very important for people to know which particular application is for I phone thus I phone apps marketing is very important.

Thursday 2 February 2012

Android Apps Marketing


Marketing is very important these days. We all know how marketing has evolved over the period of time and that it was not considered important in the old days and now this is a medium a middle link through which one can reach the general public which is the customers. Android Apps Marketing is very important as there are many things available in the market and if you do not tell what is in store from your side then people would never know that you have something to offer them.


As we all know now how marketing is very important and thus we know that be it anything a product a service for everything marketing is very important and thus marketing for android apps marketing is also very important as this is the way through which you can tell people that the applications are for android based phones and that people can know which phone is a better option. Applications are millions and to screen applications for android is difficult so it is better to do android apps marketing and make the work easy for the customers as well. This Android Apps Marketing is very important it is very useful as well.

Mobile Marketing Solutions


Marketing is something which was not given any attention before it was considered as a waste of time money and energy. But back then the world was small and there were not so many products or so much of population but in today’s time the world is growing larger and larger and it is very larger then before and it is still growing. The world is a global market now and there are so many products and so many things but one should always take their product to the public so that they get to know that there is something like that present in the market. If organization would not do the marketing work then the world would not know about the product and that particular organization would be left behind in this competitive world. Mobile App Marketing is thus very important and one should not ignore it and in today’s world marketing is carries a whole new meaning it is the most important part without which managerial function will be done half way.

When we are talking about marketing we know that there are many ways the marketing is done. There are many forms of marketing like advertisement in paper or television or on radio then there are leaflets and fliers and then some events etc these are few form of marketing. Few are for the small audience and few can be used if the targeted audience is large. Now there is a new form of marketing which is a direct link between people and the organization and that is through mobile marketing solution.

Mobile App Marketing Solution is the best form of marketing as all the people today have a mobile and they carry it everywhere and today everyone has a mobile and mobile phone is something that you would not forget ever and keep checking it almost every minute. Mobile marketing solution is the best possible solution as this way you can send the message to your customers faster and not just the customers you can send it to many other people as well and you can gain their attention as well through this form of marketing. This way you can get attention of old customers and can simultaneously make new customers as well. This is a very convenient way of marketing and not just that it is very effective and very cost efficient as well it is so far the best way of marketing.

Mobile Phone Marketing


Mobile phones are the best invention ever this is the most successful invention which you can see everywhere in every bodies hand always. There is hardly anyone who does not have a cell phone pr a mobile phone today. What not you can do with your mobile phone you can call message search the web etc. there are so many things you can do and so many things that keeps you connected that you just cannot live without your mobile phone. People carry the mobile phone everywhere and the love to be connected through the mobile phones.

One side is the mobile phone so important for people and if we think from the point of view of the organization for them marketing is very important to sell their product or services or to spread awareness among the people about their products and services so that they can increase their sale by attracting more and more people through marketing. Have you thought what if marketing and mobile phones are linked together and used for organization marketing work? Well the new marketing way is through the Mobile App Marketing it is the new way and in fact very effective one as well.

Mobile phones are everywhere and with everyone and if the marketing message is sent personally on everyone’s cell phone then don’t you think it will be a great way of attracting more and more people and this way your message will be spread at a great speed and you will love the results. This is a very convenient way of marketing for organization as well as for the customers or general public as well. if we see from the customer point of view then the customer will now miss out on the advertisement as he will get the message personally and it will be easy and convenient and if we see from the organization point of view then the organization marketing work through Mobile Phone Marketing will be simple, easy and very convenient and not just that it will be very cost efficient as well and this way the organization can reach the people faster than anything else and people will not miss out on the advertisement. It is very effective and very convenient way of marketing and effective at both the ends. There are many companies working for the same and you can target a large or a small audience through this mobile phone marketing.

How to Market Your iphone App


Let’s take a look at how to market your iPhone app

There are a few things you need to know before you release your iPhone app into the world. So we learned from Pinger and you can, too. Pinger is a website where you can make some incredible applications for iPhone, iPad, and iPods.


The engineers at Pinger have created some of the best apps for iPhone such as Textfree with Voice, Textfree Unlimited, Doodle Buddy, and Stickwars. Their apps have been in the top 100 best apps for over a year. Just one of their applications, Textfree Unlimited, has been in the top 20 downloadable apps for the iPhone for over 14 months. They can teach you a lot about building and iphone app marketing for Apple devices.

Here are the 7 top tips they teach about marketing an iPhone app
  1. How to build a great app
  2. How to create a lite and paid version of the app
  3. How to advertise on the iPhone ad network
  4. How to get free publicity
  5. How to test and track the app
  6. How to learn from feedback
  7. How to go globally

Marketing Tip #1 – How to Build a Great App

Getting to the top 100 app is not easy. At Pinger, their first app, Pinger Phone, which was an okay application; however, it was only in the top 100 for 15 days. The Textfree Lite app, which is a terrific application, was in the top 100 free apps for a year. It’s now replaced by Textfree with Voice, and it’s still a great app for the iPhone.

Why did this app get the top 100 downloadable apps? They had consistent feedback from users! (3 stars for the lite version and 4 stars for the paid version) It was something people needed and it was easy to use.

Marketing Tip #2 – How to Create a Lite and Paid Version of the App
When you create an application, always create a free version and a paid version. If they like the free or lite version, they will buy the paid version. It allows users to try an app out before they spend money on it.  It doesn’t matter if it only cost $5.99. It’s the free that gets them pulled in. It helps drive sales to the paid version.

Marketing Tip #3 – How to Advertise on the iPhone Ad Network
If you want to sell your application for iPhone, then you have to spend money on advertising. It’s the fastest way for getting exposure for your app. The ads will go to every person’s iPhone. That’s over 1 million iPhones and counting. You can’t get better marketing. It doesn’t do to advertising on Google Adwords, or Yahoo mobile, they don’t use an iPhone. Advertize where the application is going to be used.

Run a test with $250 to $500 on Admob. Use the targeting market by country or device. Create several ads to see which one will work. Track the users and downloads.  Learn and listen to the feedback. Try again with another ad.  Rinse and repeat. Your goal by advertising is:
  1. Enough organic downloads to put your app in the top 100
  2. Enough downloads to build a user database for your paid app
Note: It doesn’t work with every application, that why you test your ad.  Even free apps can have zero downloads.

Marketing Tip #4 – How to Get Free Publicity

Don’t go in debt trying to get exposure – use free publicity
Contact sites such as App Review sits, YouTube, and bloggers whose focus is the Apple platform.  Offer them (the site) a free, paid version to review. Plus, don’t give them the lite version. Remember, there are over a million apps for the Apple devices. You have to find the niche where your app works best.

Marketing Tip #5 – How to test the app

Test and track every app, ad, and review for your application. You will not only learn what users’ think of your app, but you will also see what ads work the best. You won’t get help from the App Store because they don’t track anything, but there are other ways to track the use of your application.
Track
  • Downloads vs rank
  • Downloads/rank vs releases
  • Downloads/rank vs mobile ad spend
  • Downloads/rank vs reviews going live
When you hit the perfect combination that works and your app is in the top 100, keep doing the same on all your apps. Remember, to keep testing and tracking your applications.

Marketing Tip #6 – How to learn from feedback

Read the feedback from users and make the changes they want to your app. listening to the users tells you what your app lacks for them to be satisfied using it. This is one of the most important aspects of building apps for Apple platform. It also helps when you create another app. The users will know you’ll make changes and download your app more often. Remember, satisfying the user is what your aim should be.  After all, they are the ones using it, and they pay you to use it.

Marketing Tip #7 – Going Globally

Be sure the world knows you have an iPhone app. You may test the market in an area or region, but once you have all the data, and then go for the world. You can localize your ads, the descriptions, and the app to bring you the highest returns on your application.



Analyzing iPhone App Marketing



To refresh your memory, iPhone appmarketing is simply the act of using any resources available to make people become interested in your product. There are various forms of online marketing which you can participate in which can help you increase the popularity of your app. Anyways, now you know what it is. Let’s talk about some things to think about in order to succeed with app marketing.


Set Marketing Goals

While succeeding with app marketing requires you to be somewhat creative, you also need to set some realistic expectations. After all, this is a business and the best way to determine if your business is making money is to set a goal and see if you reach it. If you don’t, then you know that you must take a different approach in your marketing campaign. Here are some things you should ask yourself during this phase of the game:
  • How much money is it costing me to develop my app?
  • How much am I going to charge people to install my app?
  • How much am I going to spend on marketing?
Once you crunch the numbers, you can then determine whether spending a lot of money on marketing will even be worth it. You don’t want to be the developer who spends thousands of dollars on building an app only to figure out there you can’t sell it.

Where Your Profits Come From

Basically, there are four ways you are going to make money from your iPhone app:
  1. Advertising: Have you ever used an app which contains advertising on it? Well, those apps are being paid to promote those ads.
  2. Upgrades: Some apps offer a free service or game followed by offering a newer, better upgrades which costs money to install.
  3. Free apps: Some apps offer free apps along with the purchase of an existing app.
  4. Virtual currency: Poker is a perfect example. IPhone users have the option of purchasing more “virtual currency” if they run out of poker chips at the tables. What are the different ways you can generate revenue?
Experts agree that free apps are where most of the potential profits lie. It’s much easier to convert a non-paying consumer into a paying one than simply trying to make them purchase something right off the bat. Once they sense that your app is something they like, a sense of trust is built and they will be more likely to upgrade to a premium service.

Setting a Budget

You need a budget. This is the first step to determining exactly how much you are going to spend on your marketing campaign. As a basic rule of thumb, try not to spend more than 30% of your total budget on the developmental stages of your app. This gives you some room to work with in terms of marketing it. From there, try to track every dollar you invest in your marketing campaign and determine whether or not you’ll even make any money with your current game plan.